How Much Should I Charge For My Product or Service? 3 Strategies for Determining Pricing
When you understand your costs, your competition, your customers and the value you create, you can feel a little more confident about your pricing decisions.
When you understand your costs, your competition, your customers and the value you create, you can feel a little more confident about your pricing decisions.
Just a few months ago, I was unsure how I would fare in such an unfamiliar industry, so I am especially grateful for the chance to keep growing within this organization.
For decades, startup success has been told as a capital story. Big rounds. Bigger valuations. The moment a company “makes it” is often defined by the size of the check behind it. But capital alone rarely moves a company as far as people expect.
What many businesses actually need isn't to grow outward. It's to grow inward. That means investing in their team, their systems, their processes, and very often in their community.
Black and BIPOC women have always been masters of innovation, and history continues to tell us so. That reality must be recognized with serious intention and sustained investment.
Not every sale is worth making. Before you say yes to an opportunity, you need to know whether it actually makes you money. A simple customer ROI calculator can cut through the noise fast.
A lot of people think starting their own business requires significant capital, specific connections, or the perfect situation. Without those things, they feel behind before they even begin.
The most effective branding doesn't shout at its audience; it invites them in. Moving away from 'corporate polish' and toward design principles that feel human and accessible builds connection and trust.
Capital isn't scarce. Credible, capital-ready businesses are. That gap, between having a growth story and having the financial foundation to back it up, is where most promising companies stall.
Financial resilience isn’t built in emergencies; it’s built through everyday decisions. Businesses that manage cash intentionally, use debt strategically, and resist unnecessary overhead give themselves room to breathe when things get hard and the flexibility to seize opportunities when others can’t.