dbrown

Nearly half of small business owners in this country are 55 or older, and only about a third have anything resembling a formal succession plan. Researchers have started calling this the Silver Tsunami.

What many businesses actually need isn't to grow outward. It's to grow inward. That means investing in their team, their systems, their processes, and very often in their community.

Anchoring your business in a genuine mission comes with real advantages. Not only can it help you stand out, attract talent and build partnerships, but it gives customers a reason to care beyond price.